Schedule your social media from Claude

Add Smartplannr to Claude as a connector, and Claude can write posts in your brand voice, make images in your brand kit and schedule them to your accounts. It works as you, within your permissions, and saves drafts unless you ask it to publish.

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Every tool Claude gets

Accounts, posts, media, brand voice, branded images and scheduling: what the Smartplannr MCP server lets an assistant do, and what it never can.

See the MCP server

What it looks like

An example conversation with an assistant connected to Smartplannr, for a made-up café.

Plan three Instagram posts for next week about our autumn menu, with an image for the first one. Save them as drafts.

  • Read your brand voice
  • Made an image in your brand kit
  • Saved 3 drafts
The image it made: The autumn menu is here, from £2.50, in the café’s navy and amber

Done. Three drafts are waiting in Smartplannr: Monday 9:00, “The autumn menu is here”, with this image in your colours; Wednesday 12:30 on the pumpkin spice latte; and Friday 9:00 on the new pastries. Shall I schedule them?

What Claude can do in Smartplannr

  • On every Claude plan

    Custom connectors work on Claude Free, Pro, Max, Team and Enterprise. Free accounts can add one.

  • On the web, the desktop app and Claude Code

    One connector covers Claude on the web and the desktop app. In Claude Code it’s one command.

  • Writes in your brand voice

    Claude reads your brand voice, the facts you keep and the words you’ve ruled out before it writes a caption.

  • Makes branded images

    Ask for an image with a headline or a price, and Claude makes it in your logo, colours and font.

  • Drafts first

    Claude saves drafts unless you ask it to schedule or publish, and your workspace’s approval rule still applies.

  • Yours to switch off

    Disconnect Claude in Settings → AI assistants and it loses access straight away.

How to add Smartplannr to Claude

  1. Open connectors

    In Claude, go to Customize → Connectors, choose Add, then Add custom connector. On Team and Enterprise, an owner does this under Organization settings → Connectors.

  2. Add Smartplannr

    Name it Smartplannr, paste https://smartplannr.com/api/mcp as the server address and add it.

  3. Sign in and allow

    Choose Connect. Claude opens Smartplannr’s sign-in page: sign in, check it’s Claude asking, and choose Allow.

  4. Ask Claude

    Try “Plan three LinkedIn posts for next week about our autumn menu and save them as drafts.”

Three things to ask Claude

  • Plan the week

    “Write five Instagram posts for next week in our brand voice and schedule them at 9am each day.”

  • Turn notes into posts

    Paste your meeting notes and ask for a LinkedIn post and an X version, saved as drafts.

  • Check what’s coming

    “What’s scheduled for tomorrow, and does anything still need approval?”

Good to know

  • Claude Free allows one custom connector; Pro, Max, Team and Enterprise allow more.
  • In Claude Code, run: claude mcp add --transport http smartplannr https://smartplannr.com/api/mcp
  • Claude’s menus change from time to time. Anthropic’s help article on custom connectors has the latest steps.
  • Photos and videos must already be in your media library; Claude attaches them but can’t upload files.

Questions

All of them. Anthropic allows custom connectors on Free, Pro, Max, Team and Enterprise; a Free account can have one. On Team and Enterprise, an owner adds the connector for the organisation first, then each person connects their own Smartplannr account.

No. The connector is included on every Smartplannr plan, including the free one.

Run: claude mcp add --transport http smartplannr https://smartplannr.com/api/mcp. Claude Code then asks you to sign in to Smartplannr the first time it’s used.

No. You sign in to Smartplannr and choose Allow; Claude gets access to your Smartplannr account only, and your social networks stay connected on our servers.

More features

Hand Claude the posting.

Start free, then add Smartplannr to Claude in a minute.

Coming soon